About Comfee | Innovation & Design for Your Home

Since joining the Midea Group, one of the world’s leading home appliance manufacturers, Comfee has established itself as a trusted brand for innovative and stylish home appliances. Our mission is simple: to make products that combine contemporary design, intuitive technology and outstanding performance accessible to everyone.

Our Story

Born from Midea Group’s vision to create a truly modern brand, Comfee was developed to meet the expectations of today’s consumers. Drawing on our parent company’s 55 years of expertise in home appliances, we design products that genuinely simplify your everyday life.

Our Values

Accessible Innovation

We believe technological innovation should be accessible to all. That’s why our products feature advanced functionality whilst remaining simple to use and affordable.

Contemporary Design

Every Comfee appliance is designed to blend seamlessly into your home. Our design team creates elegant products that combine form and function, delivering results that are as beautiful as they are effective.

Quality & Reliability

Benefiting from Midea Group’s industrial expertise, our products undergo rigorous quality controls. Each appliance is tested to ensure durability and long-lasting performance.

Our Commitment

Environment

We develop energy-efficient and environmentally responsible products. Our appliances are designed to optimise water and electricity consumption, helping to reduce your carbon footprint.

Customer Satisfaction

Your satisfaction is our priority. Our customer service team is available to support you before, during and after your purchase. We are committed to:

  • Responding to your enquiries within 24 hours
  • Providing responsive after-sales service
  • Guaranteeing all our products
  • Supplying detailed user guides in English

The Excellence of Midea Group

As a brand within Midea Group, Comfee benefits from an exceptional industrial heritage. Midea Group represents:

A Portfolio of Prestigious Brands

  • Midea: The Group’s flagship brand, a leader in home appliances and air conditioning
  • Toshiba: Home appliance division acquired in 2016, a symbol of Japanese innovation
  • Comfee: Specialist in stylish and intuitive home appliances
  • Eureka: Expert in floor care solutions and vacuum cleaners
  • Little Swan: Leading name in washing machines and tumble dryers

Global Expertise

  • Over 50 years of experience in home appliances
  • Presence in 195 countries
  • State-of-the-art R&D centres
  • Production facilities certified to international standards
  • More than 150,000 employees worldwide

Our Promise

By choosing Comfee, you’re selecting a brand that understands your needs and responds with innovative, reliable and accessible solutions. Our membership of Midea Group guarantees:

  • Proven technological expertise
  • International quality standards
  • Continuous innovation
  • Responsive customer service
  • Excellent value for money

Discover our range of home appliances today and join the thousands of UK households that trust us every day.